PSYCHE: REDIFINING THE OLIVE OIL INDUSTRY AND THE MAN BEHIND IT ALL, THEOPHILOS CONSTANTINOU I got a message from Yoshi, hustling in New York, saying, “I found this really cool olive oil.” “Olive oil?” I thought skeptically. But what he introduced me to was Psyche. The moment I opened their website, I was struck by the logo, the typography, and the overall unified art direction. And get this — the bottle wasn’t glass. It was a plastic pouch. I thought “cool… but wait a second.” I started to...

"FOOD", NYC's LEGENDARY 70'S ARTIST-RUN RESTAURANT RETURNS THIS TIME WITH A REAL CHEF ;) In September 2025, a small restaurant called “FOOD” suddenly appeared in Chinatown. Looking into the space, which fills with people and a lively energy every night, the first thing that catches the eye is the boldly colorful Max Lamb chairs, unusually vibrant even for New York. In contrast, the warm and understated presence of OJAS speakers quietly shakes the air, while playful slat walls designed by...